The short term of search engine optimization is SEO which is the process of receiving traffic from top search engines. In this competitive world all things are based under rank counting’s same like as in search engines. It gives the best and desired result for the people searching for their needs. In Internet millions of sites are living today for web traffic and pay per click uses to get traffic from the users. This can be done by ranking to the site and get ranked by search engines.
Search Engine Ranking: Ranking depends on the major 2 categories are as follows
On page optimization: It is one of the main starting processes for optimization. If once the on page is done with quality implementation then it gets higher page rank and it increments the higher view for the website. For that have to do Title Optimization, Meta Tags Optimization, Inclusion of Html Tags, Best traffic related Keyword and link optimization. Coding is an important thing to the search engine for optimization it works better to the search engine robots, must avoid content duplicate. Below are some useful guides for on page optimization
Cache your pages; use schema that includes , content delivery networks that is cloud storage for faster page loading, validate your code, use search engine friendly url’s, Use unique title Tag for each page, In keywords embed in a phrase, Place the main keywords in the beginning, Specify the acronym, Use numbers to get more clicks for your site, separate the keywords using space or hyphen. Off page optimization: Off page optimization is to improve the search engine ranking and to increase targeted traffic to the web site. It is not at all just link building service instead of that it consists several aspects of multi task work have to done this optimization. Below are the techniques follows
Inbound Links from registered websites, Anchor links, Page ranks from the link given by the website, placing the links, Links from the relevant sites.
To get inbound links for the website is the easy way by posting articles that related to your website information and the article includes your websites link. For direct link building need to submit directory submission, article submission, Social bookmarking, Forum posting, Guest posting Blog, Press releases, Social Networking sites.
In Directory submission the websites details such as titles, descriptions and its link all those details have to include in the directories to get back links in the related category. Article submission defines that writing articles that relevant to your site and post in some article directories from that will get direct and permanent back links for the site. Also include the websites link for more visitors. Public Bookmarking sites socially add information about the website and share information with your friends and the groups that related your website.