Articles Versus Blog And Ping – Which Is More Effective At Building Your Sites Search Engine Position?

Articles vs. Blog and Ping

I think it?s time for many Affiliate Marketers (AM) to reconsider their methods for building their web sites Search Engine position. I have been using Blog and Ping techniques for about a year now, but blog and ping is slowing loosing its effectiveness because so many AM?s are using the method.

If you?ve been living on the dark side of the moon, then you may not know what Blog and Ping is all about. Well, in a nutshell, blog and ping is a technique for increasing your websites position by creating blogs and using software that automatically posts to those blogs along with links back to your main website. The blogs then ping Blog services to notify them that some new content is available. The ping services then attract Search Engine spiders and before to long, you?re website is spidered.

This solution worked like wonders about a year ago (2005), but is loosing its effectiveness because all the blog and ping tools create mediocre content that is all based on Search Engine scrapes or RSS feeds. You end up getting a blog site full of useless information with links back to your web page. The Search Engines have caught on and they are able to filter out the bad content. In fact, it may actually be hurting your website. There?s no proof yet, but I would expect that all the SE?s will soon start penalizing websites that are trying to boost their position through blog and ping techniques.

That brings me to articles. About four months ago, I wrote an article and posted it to ArticleCity. After I submitted it, I forgot about it. Just yesterday, during a moment of boredom, I thought about that article and decided to do some research. Had anyone picked it up? A quick search on Google showed that the article has been published on 802 different websites! I also noticed that after Google?s last update, the Page Rank (PR) of my affiliate marketing website went up nicely from 3 to 5.

This was with just ONE ARTICLE submitted to just ONE ARTICLE SITE that I put together in :30 minutes. I was floored.

Considering how much time I?ve spent configuring blog and ping software, how many unneeded domains I?ve purchased to make traffic all look like it?s coming from different directions, how hard I?ve worked trying to find content for the B&P software, etc?. I would have been much better off just writing good, informative articles.

Another huge reason to go with Articles over Blog and Ping is content longevity. Your article will be posted onto many websites. Perhaps hundreds of websites. That content is real and meaty, just like what Google and the others are looking for. It?s not bogus content that will get yanked by the SEs. This means that algorithm update after algorithm update, the articles that point back to your website will remain within the search engines. This is HUGE.

Over the last few months, Google has made several updates to their algorithm which resulted in TONS of websites loosing their rankings. My site, which relied on ONE ARTICLE and no blog and ping actually went up in the rankings.

So if you?ve been using Blog and Ping to promote your site and you?ve been unhappy with the results, now is the time to consider writing articles and publishing them on the Article websites.

Writing an article and posting it to one article submission site is easy. Writing an article and posting it to hundreds of article sites is time consuming and difficult. For this reason, I recently purchased some software called Article Submitter Pro which automates the entire process. Article Submitter Pro can submit to over 700 article directories and is a snap to set up. If you want to try articles to promote your web page and you want to make the process as simple as possible, then I highly recommend that you check out Article Submitter Pro to make the whole process as simple as possible.

Here?s to a successful and profitable day!

How Web Design Can Dictate The Popularity Of The Site

There are a couple of things which directly help in getting more people on your site. While you might not really be aware about all of them, it does help to keep in mind as many of them as possible while planning for a website. One of the things that should on top of the priority list would have to be web design, which is definitely an important criterion when it comes to raising the popularity of the website. There are numerous aspects to this one point alone that you might need to be familiar with, just to get a better picture of how the things might be.

Structured Layout

The first thing to keep in mind about the website would probably have to be the layout of the website. You wouldn?t want to have a cluttered interface or one that doesn?t help you navigate smoothly or get the access to in an effective manner. It might feel like easier said than done, because quality web design would normally involve planning ahead and knowing how the structure is supposed to flow before you are actually involved in the design aspect of it.

Restricting Size

It might be tempting to use your entire technical prowess and come up with a truly phenomenal design. But then, doing so might not be a recommended way to approach web design. The main reason for this would be the fact that bandwidth is usually restricted, and not something that you can neglect while designing your website. Consequently, you might want to be careful about how big your webpage might be, so that the visitor to the site doesn?t spend a lot of time waiting for a page to open. Clamping down the size is an ideal thing to do, so that you don?t unnecessarily waste bandwidth on impractical design solutions.

Ensuring Compatibility

The site that you design should be accessible on multiple interfaces. You wouldn?t want to be stuck designing for any one or even two browsers. Versatility should be one of the assets of the website and it should be designed in a manner that is compatible with multiple platforms. The other thing that you ought to keep in mind is that users access sites on a number of different devices today. Hence, you might never really know the medium with which someone might be looking at the site. By accounting for as many mediums as possible, it is possible to ensure maximum number of clicks for your website.